Business 2.0 is a magazine founded in 1998 as a guide to doing business in
the "New Economy". It first released their guidebook to "what's new about the
new economy" called The 10 Driving Principles of the New Economy, adding an eleventh (partnerships) to the list in 2000.
The original principles are as follows:
- Matter. (It matters less.)
- Space. (Distance has vanished.)
- Time. (It is collapsing.)
- People. (They're the crown jewels.)
- Growth. (It's accelerated by the network.)
- Value. (It rises exponentially with market share.)
- Efficiency. (The middleman lives on in "infomediaries".)
- Markets. (Buyers are gaining dramatic new power, sellers new opportunities.)
- Transactions. (It's a one-on-one game.)
- Impulse. (Every product is available everywhere.)
Despite the "New Economy" collapsing on itself in late 2000 and through the early decade
of the 2000s, Business 2.0 remains a popular magazine. Josh Quittner, the editor since 2002, formerly worked with Time and Newsday, and leads a team that publishes
out of the Fortune group of TIME, Inc.
External link
|
