Website promotion is the continuing process to promote a website to bring more visitors to the website. Many techniques such as content development, search engine optimization (also known as SEO), and search engine submission, are used increase the traffic to a site.

List of ways to promote a website

• Put website URL on all printed materials
• Multiple domain names covering common variations of business name and type of service or product the business sells.
• Add URL to email and newsgroup signatures
• Put URL on business uniforms
• Give promotional items with the website URL
• Put URL in all business press releases
• Put URL on company vehicles
• Regularly add good content to a website
• Add a discussion forum
• Submit website to the major search engines
• Use pay-per-click search engines to get keyword targeted traffic
• Put coupons on website
• Link exchange with complementary websites
• Add interactive features to your website, such as online surveys
• Invest in traffic monitoring software to help study where traffic is coming from
• Submit written reviews of your website to print media such as magazines
• Include URL in any classified advertising